Home Italy Farewell to Oliviero Toscani: a legend of photography passes away

Farewell to Oliviero Toscani: a legend of photography passes away

Oliviero Toscani
Oliviero Toscani
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Renowned photographer Oliviero Toscani passed away on January 13, 2025, at the age of 82. The sad news was shared by his family in an official statement: “With immense sorrow, we announce that today, January 13, 2025, our beloved Oliviero has embarked on his next journey. We kindly ask for privacy and understanding during this moment, which we wish to face within the intimacy of our family.” The message was signed by his wife Kirsti Toscani and children Rocco, Lola, and Ali.

Suffering from amyloidosis, Toscani was hospitalized in Cecina, Livorno, where he spent his final days. Despite the challenges of this rare and debilitating illness, Toscani’s creative brilliance shone brightly until the very end, leaving an unforgettable legacy in photography and visual communication.

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Oliviero Toscani is best remembered for his provocative and groundbreaking work that revolutionized the advertising industry and challenged social norms. Famous for his Benetton campaigns, Toscani transformed photography into a powerful medium for addressing issues like equality, racism, war, and human rights. His art, often controversial, sparked debates and left an indelible mark on the history of visual communication.

Toscani’s passing leaves an irreplaceable void in the world of culture and creativity. However, his work will continue to inspire generations of artists and communicators.

What did Oliviero Toscani and his work mean to you? Share your thoughts in the form below.

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