Category: Agri-food

From large-scale retail to middle schools, two events to educate on conscious fruit and vegetable consumption through hands-on, educational and fun experiences

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A new chapter in EU-US trade relations

The European Commission‘s proposal to introduce restrictions on agri-food imports from the United States is sparking debate. According to Unimpresa, this could be a crucial step toward ensuring fairer competition for European agricultural businesses. Unimpresa’s president, Giovanna Ferrara, emphasized that this move should not be seen as protectionism but rather as a necessary measure to enable European companies to compete on equal terms in the global market.

Protecting European agriculture: rules vs. necessity

The agri-food sector is a strategic pillar of the Italian and European economies. Establishing common standards for all markets could enhance transparency and protect local farmers. Currently, European companies must comply with stricter environmental and health regulations, while imported products often do not face the same requirements. This imbalance has raised concerns among producers, who fear unfair competition.

Rising imports: figures and economic impact

According to the Unimpresa Research Center, in 2022 Italy imported food products worth €173 million and beverages worth €235 million from the United States. This represents an increase compared to €125 million for food and €199 million for beverages in 2020. At the European level, in 2023, the total value of agri-food imports reached a record €65 billion. These figures highlight the growing trade relations between the two blocs, but also the importance of ensuring market balance.

The geopolitical factor: between protectionism and reciprocity

The EU’s decision could be seen as a response to the protectionist policies of the United States. In recent years, Washington has frequently imposed restrictions to protect its own economy. The European Commission, with this measure, appears to be defending the principle of reciprocity and enhancing European excellence. However, this move might lead to new diplomatic tensions, especially amid the ongoing U.S. elections and the possible re-election of Donald Trump, a strong advocate of America First policies.

What future for agri-food trade?

If the EU confirms this strategy, trade retaliation from the U.S. and compliance with WTO regulations could become major challenges. The EU will need to demonstrate that the restrictions are not discriminatory but based on scientific and technical evidence. Meanwhile, it remains to be seen what the next steps of the Commission will be and which products might be affected by new restrictions.

The topic is hot, and the debate is open: what do you think about the EU’s strategy? Leave a comment below and share your thoughts!

In 2023, 9.6 million food and wine tourists chose Italy for unique culinary experiences, marking a 37% increase since 2016. Among these, the interest in oleotourism is soaring, with 64% of Italians eager to explore olive oil-related itineraries. This trend presents a remarkable opportunity for Italian olive oil businesses, positioning them at the heart of a thriving ecosystem that promotes both the product and the territory.

From January 30 to February 1, 2025, Bari’s Fiera del Levante will host EVOLIO Expo, an international event dedicated to the sector. Organized by Senaf with the support of the Puglia Region’s Agriculture Department and Pugliapromozione, the event will be a hub for producers, buyers, and professionals exploring the potential of oleotourism.

Throughout the expo, industry experts will lead practical sessions on how businesses can incorporate olive oil tourism into their operations, providing essential tools to attract both Italian and international tourists. According to the Oil Tourism Report, visitors highly value the chance to taste extra virgin olive oil paired with local dishes (70%), witness the production process (66%), and purchase oil at competitive prices (72%). Activities like dining among olive trees and participating in the harvest further enhance the experience, deepening the connection between the product and its origins.

EVOLIO Expo will also delve into topics such as the links between olive oil, health, and sustainability, with a special focus on extra virgin olive oil as a “natural medicine” for a healthy diet. The event will feature international stakeholders and hands-on masterclasses to round out its diverse program.

Oleotourism is emerging as a key driver for promoting the culture of olive oil and fostering exchange between producers and buyers in global markets.

What’s your opinion on oleotourism and its opportunities? Share your thoughts in the comment form below!

After two and a half years of activities, the Social farm project has come to an end, marking a milestone for social agriculture in Sicily. The ConSenso social cooperative, leading the project, is organizing a seminar on December 6 at 5:00 PM at Sant’Angela Merici estate in contrada Roccella, Caltanissetta. The event will bring together participants, their families, local authorities, and project partners, including Amici del Cavallo 2, Progetto di Vita, and Lombardo Vini.

The role of social agriculture

Social agriculture is a groundbreaking approach that combines tradition and innovation in social policies. By integrating activities like animal care and farming, the project promoted well-being, particularly for vulnerable groups. Funded by the Sicilian Region under the PSR Sicilia 2014-2020 program, the initiative focused on social inclusion, environmental education, and economic sustainability in rural areas.

Activities and workshops

The project unfolded through various workshops, including:

• Animal-assisted therapy, such as equine and donkey therapy, in partnership with Amici del Cavallo 2.
• Craft workshops, like raku pottery creation.
• Environmental education and green space management at the Sant’Angela Merici estate.
• Nutritional education, supported by Lombardo farm.

Impact on the community

The initiative had a profound social impact, involving not only the day-care center users, diagnosed with autism and psycho-physical disabilities, but also their families and the local community. Additionally, students from ITIS Mottura in Caltanissetta actively participated, fostering an integration model centered on individuals.

A model for the future

“Social farm” has proven that agriculture can become a tool for creating educational opportunities, job pathways, and social well-being. Thanks to the collaborative efforts of its partners, the project offered innovative solutions combining economic development and solidarity.

Were you inspired by this initiative? Share your thoughts by leaving a comment in the form below.

Agrivoltaics is a cutting-edge solution that combines agricultural production with renewable energy generation, offering a strategic path towards decarbonization and energy security.

Development opportunities in Europe

Harnessing exceptional potential

According to the Joint Research Centre of the European Commission, allocating just 1.06% of the utilized agricultural area to agrivoltaics could result in nearly 944 GW of installed photovoltaic capacity by 2030. This achievement would surpass the European target of 590 GW, significantly reducing CO2 emissions while preserving agricultural yields.

Agrivoltaics in Italy: a growing sector

Progress and challenges

Italy stands out for its strong interest in agrivoltaics. Key figures include:

• 16 GW of projects in 2023.
• €920 million requested in the 2024 PNRR funding program.
• A target of 22 GW of installed capacity by 2030, as estimated by Althesys.

However, complex regulations and the lack of a clear legal definition hinder full expansion. The Mase Guidelines serve as a reference, but a co-design approach integrating agronomic and photovoltaic planning is crucial to optimize configurations based on crop types.

Economic and environmental benefits

Sustainable investments and agricultural productivity

Despite a minimal loss of cultivable land (0.08% of the utilized agricultural area), the benefits outweigh the costs. Highlights include:

• Water savings and shading improve crop yields.
• Over €320 million in revenue from land leasing.
• Contributions to biodiversity through interdisciplinary studies linking agriculture and energy.

Agrivoltaics is a vital resource for achieving energy independence and environmental sustainability.

ANIE Confindustria’s vision

A Made in Italy future

Filippo Girardi, President of ANIE Confindustria, emphasizes that agrivoltaics is essential for ensuring energy security and economic stability. Andrea Cristini, President of ANIE Renewables, highlights how this challenge represents an opportunity to integrate renewable energy into Italy’s energy system, with a focus on Made in Italy solutions.

Conclusion

Agrivoltaics bridges technology and sustainability, delivering practical solutions for the future of agriculture and energy. Overcoming regulatory hurdles and investing in research and development is key to unlocking its full potential.

What’s your opinion on agrivoltaics? Share your thoughts in the comment form below!

From July 18 to 21, Carpegna hosts dinners, tastings, talk shows, and music to celebrate Carpegna DOP Ham, a world-renowned gastronomic excellence. Goal: the world’s longest sandwich, aiming for 100 meters.

The history that makes Carpegna special

The first records of Carpegna ham date back to the 15th century. Due to its geopolitical position and ideal microclimate, this ham has historical roots that extend to the present day.

The “Paninone” record

In Carpegna, the “Paninone” is the star. After reaching 80 meters in previous editions, this year aims for a 100-meter-long sandwich filled with Carpegna Ham.

The festival program

Thursday: Opening at the Giardini di Mezzanotte with wine tastings and an exclusive dinner.

Friday: Evening of fun with food stands, live music, and a DJ set.

Saturday: Workshops, markets, and tastings in the morning; tournaments and outdoor excursions in the afternoon; evening with music and food stands.

Sunday: MotoProsciuttata, workshops, trekking, and the “Paninone” record attempt.